A Boutique Approach to Luxury and Travel PR
Lorraine Abelow, with 30 years of experience, is at the helm and involved every step of the way. As one of the truly top boutique luxury and travel PR firms in New York City, You will quickly see bottom-line results that propel your company to the forefront of the marketplace. Comprised of only senior and savvy pros, our nimble team turns on a dime – responsive and proactive.
There is a reason why one highly-placed editor
Current and Past Clients
Meet Lorraine Abelow – The Heart of the Agency
Lorraine brings an incisive mind and creative aesthetic to the art of luxury lifestyle and travel PR that elevates her publicist and media relations work from the ordinary to the trendsetting. Her New England upbringing, rigorous schooling and deep knowledge of the public relations trade, all hone her ability to grasp what will resonate with the public.
Adapting the Harvard Business School’s approach to PR, Lorraine identifies the unique selling propositions (USPs) of each brand then employs those brand equities across all communication platforms.
“Curiosity is the secret of success,” says Pilar Viladas, the editor of Town and Country. Lorraine’s inquisitive style encourages everyone involved to forge new paths in the PR world.
Sailing the high seas with her husband and family keeps her on the mark.